Me at the grocery store:

“This pinot looks good, hmm, never heard of the producer, but the label is great.”

Rather than roll the dice, I now just take out my phone and snap a picture of the label. Within seconds the wine rating and notes come right back. Vivino also scans restaurant menus and displays the rating right next to the wines. It’s pretty awesome tech.

25M people currently use Vivino, so there’s a good chance you’ve heard of it. If you’re new to the wine world, give it a download.

~ Kevin Rose