{"id":4529,"date":"2018-04-02T02:33:43","date_gmt":"2018-04-02T02:33:43","guid":{"rendered":"https:\/\/risky.tv\/?p=4529"},"modified":"2018-04-02T02:34:51","modified_gmt":"2018-04-02T02:34:51","slug":"greatest-advertising-legends","status":"publish","type":"post","link":"https:\/\/risky.tv\/greatest-advertising-legends\/","title":{"rendered":"6 Eternal Truths From 6 (Dead) Mad Men"},"content":{"rendered":"<p><strong>Who else wants 6 eternal truths from 6 of the greatest advertising legends that ever lived? \u00a0<\/strong><\/p>\n<p>Brian Kurtz delivers these, and more, in this quick episode of I Love Marketing.<\/p>\n<p>Brian Kurtz has been a serial direct marketer for over 35 years and never met a medium he didn\u2019t like\u2026and while he\u2019s had much success, he also must admit that trying to sell subscriptions and books on the back of ATM receipts and under yogurt lids was only \u201ca good idea at the time\u2026<\/p>\n<p><strong>Here\u2019s a glance at what you\u2019ll learn from Brian in the above episode<\/strong>:<\/p>\n<ul>\n<li>6 eternal truths from 6 of the greatest advertising legends that ever lived<\/li>\n<li>The biggest reason for unsuccessful advertising that destroys sales and what to do instead<\/li>\n<li>How to understand your customer even better than they understand themselves<\/li>\n<li>One advertising advantage that trumps everything else (HINT: It has nothing to do with your creative or copy)<\/li>\n<li>A profitable (often overlooked) lesson that can make all you advertising more successful<\/li>\n<\/ul>\n<p><span itemprop=\"video\" itemscope itemtype=\"http:\/\/schema.org\/VideoObject\"><meta itemprop=\"name\" content=\"6 Eternal Truths From 6 (Dead) Mad Men\" \/><meta itemprop=\"thumbnailUrl\" content=\"https:\/\/risky.tv\/wp-content\/uploads\/2018\/04\/ahqoecx-yz0.jpg\" \/><meta itemprop=\"description\" content=\"Who else wants 6 eternal truths from 6 of the greatest advertising legends that ever lived? \u00a0 Brian Kurtz delivers these, and more, in this quick episode of I Love Marketing. Brian Kurtz has been a serial direct marketer for over 35 years and never met a medium he didn\u2019t like\u2026and while he\u2019s had much\" \/><meta itemprop=\"uploadDate\" content=\"2018-04-02T02:33:43+00:00\" \/><meta itemprop=\"embedUrl\" content=\"https:\/\/www.youtube.com\/embed\/aHqoecx-yZ0\" \/><meta itemprop=\"duration\" content=\"PT13M16S\" \/><meta itemprop=\"isFamilyFriendly\" content=\"false\" \/><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Who else wants 6 eternal truths from 6 of the greatest advertising legends that ever lived? \u00a0 Brian Kurtz delivers these, and more, in this quick episode of I Love Marketing. Brian Kurtz has been a serial direct marketer for over 35 years and never met a medium he didn\u2019t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4532,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[373],"class_list":["post-4529","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cash-flow","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Eternal Truths From 6 (Dead) Mad Men &#8211;<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/risky.tv\/greatest-advertising-legends\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"6 Eternal Truths From 6 (Dead) Mad Men &#8211;\" \/>\n<meta name=\"twitter:description\" content=\"Who else wants 6 eternal truths from 6 of the greatest advertising legends that ever lived? \u00a0 Brian Kurtz delivers these, and more, in this quick episode of I Love Marketing. 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